ProgramA Research Library
More effective interaction between industry and clients || Improved organisational capacity
  
Relationship management in the construction sector - culture change
 
This research project investigated how culture change can be managed in the context of a new approach based upon relationship management. Successful implementation of relationship management requires strong commitment and continuous understanding at all levels. The trend towards consideration of non-price criteria and the advent of relationship management and alliance-type contracts has encouraged increased focus on the collaborative elements of project team management.
 
Industry accepts that a cultural shift is required to maximise the outcomes from such projects. However, fostering the right culture is not a challenge for the project team alone. The client organisation must also develop an appropriate culture to be able to propose and manage relationship contracts Both government and industry have identified needs for revaluing construction and engineering a better process and procedures in order to deliver value to all participants and stakeholders. Continuous, open and honest communication is the key to the success of this process, moving away from adversarial approaches towards a more cooperative and collaborative environment.
 
Partnering, alliancing and relationship management require a change of mind set ― a culture change ― and the client side must change along with the contracting side. A fit is required between organisational structure and culture. Relationship contracting has the potential benefits of achieving stakeholder empowerment, facilitating regional development and delivering a sustainable industry.
 
Outcomes from this project included:
Relational contracting - the way forward or just a brand(Refereed conference paper)
A review of the concepts and definitions of the various forms of relational contracting (Refereed conference paper)
A critical review of the organisational structure, culture and commitment in the Australian construction industry (Refereed conference paper)
Relational contracting, culture and globalisation (Refereed conference paper)
Success factors in an alliancing contract (Refereed conference paper)
 
Implementing relationship management (Project report)
A review of the concepts and definitions of various forms of relational contracting (Project report)
 
Alliancing in Australia - no litigation contracts (Abstract)
 
Value in project delivery systems: facilitating a change in culture (Brochure)